Helena was an early pioneer in self leadership and is today a thought leader in flexible life design. Truly a coach and entrepreneur at heart she is a master of out of the box thinking and loves to support others to the next level in life. Always with a human first strategy.

She has 20+ years in coaching, leadership and self leadership development for businesses and the private sector. She has a background in marketing management in large corporate groups before becoming an entrepreneur. She also has board member experience in large brands as well as having been the chairman in a social impact venture. Interested in creating social impact through hybrids with the best parts from business and public sector.

She's a lifelong learner and sees that as a natural part of the flexible organization of life and society in the future. So besides her early degree in economics and marketing she also holds a university degree in social work from socialhögskolan, LU. She is also a certified ICF coach and holds diplomas in stress management and has university studies in psychology, sociology, health promotion leadership, crisis management, intellectual history, anthropology, social entrepreneurship and more. Helena sees learning as one of the most enriching activities in life besides creating new ideas and solutions for humanity. Life design is about creating a better society and world. A reskill and upskill strategy is part of that.